GSFSGroup to fuel F&I component of NIADA CPO program


A new service provider now is involved with an established program for independent dealerships to retail certified vehicles just like their franchised store competition.

According to a news release distributed on Tuesday, GSFSGroup has partnered with the National Independent Automobile Dealers Association as the new administrator for automotive financial products through the NIADA Certified Pre-Owned vehicle program.

As part of the partnership, GSFSGroup now offers NIADA members access to F&I products, including limited warranty and vehicle service contracts.

Officials pointed out that dealers also can benefit from no-cost training, field support and services to help establish the CPO vehicle program as a competitive offering on par with the programs of franchised dealers.

GSFSGroup provides a single-source solution for its partners that can reduce redundancy and increases process efficiency. The company also offers a complete suite of F&I products along with a unique recruiting and hiring tool with comprehensive training and development to ensure dealership associates are producing at maximum performance.

All solutions are available “a la carte” or as a complete solution.

“Our partnership with NIADA is a perfect match, as our unique business approach helps empower independent dealers with faster and easier solutions for this critically important certified pre-owned program,” GSFSGroup president Guy Koenig said.

“The end customer benefits from responsive service from a trusted provider,” Koenig continued.

Through the NIADA CPO program, the association said potential buyers can have peace of mind knowing the vehicle is certified, the vehicle passed a rigorous quality inspection and the dealership is held to NIADA’s Code of Ethics.

“Since we launched our partnership this year, we’ve seen strong adoption among our member dealers,” NIADA director of business development James Gibson said.

“The unique structure and vertical integration of GSFSGroup gives dealers the comfort of knowing decisions are made in the best interest of our members,” Gibson continued.

The NIADA Certified program is available to all independent dealers who are members of NIADA and their affiliated state association, where applicable.

“This unique program opens the doors for dealers to reach new customers while providing exceptional service in the used-car buying process,” NIADA added.

GSFSGroup is currently participating in the 2020 NIADA|NABD Virtual Convention and Expo Series, which continues through Oct. 6.

To learn more about the conference or to register, visit

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